After having seen an excellent BBC documentary Music Moguls: Masters of Pop, I understood what different roles PR could play in society. I also realised how misunderstood the profession could sometimes be (I definitely do not agree with the comment that PR is ultimately about “telling lies for a living”. It’s much more complex that that, no lies involved). However, the documentary presented me with a well-rounded image of PR in the music industry and took me all the way back to the 60s, where Britain’s music PR story begins…
Taylor Swift
Olga's PR Thoughts 