So yet another April Fools has come and gone. Full of great brand jokes (HM x Mark Zuckerberg collection or Honda’s Emoji number plates are the ones I really liked) to those that made me cringe (Google’s Mic Drop PR fail). But the one that I think was just… not right, was Honestbee’s Exotic Meats campaign. Let me explain why.
PR Fail
Olga's PR Thoughts 